Aug 10, 2020 | Impact Group News
The hard seltzer category has come a long way since its inception in 2013. What was once a market comprised of only a few brands and a narrow consumer base, hard seltzer has risen through the ranks, gaining more and more shelf space in retailers around the globe. As...
Aug 10, 2020 | Impact Group News
As the country continues its fight against COVID-19, consumers are looking for ways to improve their overall health. Many consumers are experiencing major changes to their daily routines, eating habits, and ability to exercise. Vitamins, minerals, and supplements...
Aug 10, 2020 | Impact Group News
Over the past few months health and wellness has become more top of mind for many. Vitamins & Minerals is a category in this realm of consumer’s thinking to stay healthy. As expected, Natural Positioned items are driving the greatest variance dollars and growth...
